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What is the Best Business to Start in Nigeria? cover
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What is the Best Business to Start in Nigeria?

Despite being very rewarding, entrepreneurship presents unique challenges and considerations but what is the best business to start in Nigeria? Nigeria is a large and diverse country with a rapidly growing economy, and it offers various opportunities for entrepreneurs and investors.

In addition to achieving financial freedom, starting a business in Nigeria can be a great way to make a positive impact on your community. However, there are laid down procedures you must adhere to if you intend to succeed.

Some key steps and considerations for doing business in Nigeria include:

Market Research

Begin by conducting thorough market research to understand the Nigerian market, including consumer preferences, competition, regulatory requirements, and potential demand for your products or services.

Business Plan

Develop a comprehensive business plan outlining your business goals, strategies, and financial projections. This plan will serve as a roadmap for your business in Nigeria.

Legal Structure

Choose an appropriate legal structure for your business, such as a sole proprietorship, partnership, limited liability company (LLC), or a public limited company (PLC). The choice will affect taxation, liability, and other aspects of your business.

Business Registration

Register your business with the Corporate Affairs Commission (CAC) in Nigeria. This step involves name registration, payment of registration fees, and submission of required documents.


Understand the Nigerian tax system, including corporate income tax, value-added tax (VAT), and other relevant taxes. Register for tax identification numbers (TIN) and comply with tax regulations.

Obtain Necessary Permits and Licenses

Depending on your business type and industry, you may need specific permits and licenses from government authorities. Ensure that you comply with all legal requirements.

Other key aspects you should also consider include.

  • Financing
  • Location and facilities
  • Intellectual Property protection
  • Market entry strategy
  • Partnerships
  • Compliance and regulation
  • Cultural awareness and more.

Doing business in Nigeria requires careful planning, adaptability, and resilience.

What is the Best Business to Start in Nigeria in 2023?

The best business to start in Nigeria in 2023 depends on your skills, interests, and budget.

However, some of the most promising business opportunities in Nigeria include:

1. Agriculture

Nigeria is a vast country with a large population, and there is a high demand for food products. Agriculture is a lucrative business in Nigeria, and there are many opportunities to start a business in this sector.

2. Information Technology

With a young and tech-savvy population, Nigeria’s IT sector is growing rapidly.

There are many opportunities to start a business in the IT sector, such as:

  • Software development
  • Web development
  • Mobile app development
  • Digital Marketing
  • IT consulting and training

3. Education

Still about Nigeria’s large youth population, there is a high demand for education.

You could start a business in the education sector by providing:

  • Private tutoring
  • Educational consulting
  • Skills training
  • Online courses

4. Healthcare

Nigeria is a developing country with a large population, and there is a high demand for healthcare services. You could start a business in the healthcare sector by providing:

  • Medical services
  • Pharmaceutical products
  • Medical equipment
  • Healthcare consulting

5. Real Estate

As Nigeria’s population continues to rise, the real estate sector is experiencing a surge.

Starting a business in the real estate sector is a sure win. Some of the value chain you could explore include:

  • Buying and selling properties
  • Developing properties
  • Managing properties
  • Providing real estate consulting services

6. E-commerce

E-commerce is a growing sector in Nigeria, as more and more people are shopping online. You could start an e-commerce business by selling products online, such as:

  • Clothes
  • Electronics
  • Food
  • Cosmetics
  • Books

7. Logistics and Transportation

As the 32nd largest country in the world by area, at 923,768 square kilometres, logistics companies in Nigeria have a lot of grounds to cover.

That means there is a high demand for logistics and transportation services. Some aspects of the logistics industry you could consider include:

  • Courier services
  • Freight forwarding services.
  • Warehousing services
  • Transportation services

Factors to Consider When Choosing and Starting a Business

Starting a business is a significant endeavour, and several factors need to be considered to increase your chances of success.

Here are key factors to keep in mind when choosing and starting a business:

Market Entry Strategy

Define your market entry strategy, including pricing, distribution channels, marketing tactics, and sales strategies tailored to your target market.


Determine your startup capital needs and explore funding sources, such as personal savings, loans, grants, investors, or crowdfunding.

Before applying for a loan, it is important to compare options in order to select a loan that’s best suited to your needs and circumstance. nairaCompare has a wide range of loan options you can compare and choose from.

Visit nairaCompare and start comparing SME loans from trusted providers!

best business to start in Nigeria
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Choose a suitable location for your business, considering factors like proximity to suppliers, customers, accessibility, and cost of operation.

Regulatory Compliance

Understand the legal and regulatory requirements for your industry and location. Ensure that you obtain the necessary permits and licenses and adhere to tax regulations.

Technology and Infrastructure

Assess the technological infrastructure required for your business operations. Ensure access to essential utilities like electricity and reliable internet connectivity.

Intellectual Property

If your business involves intellectual property (IP), such as trademarks, patents, or copyrights, protect and register your IP rights as needed.

Cultural Awareness

Be aware of cultural differences if you plan to operate in a diverse market. Respect and adapt to local customs and norms.

Supplier and Vendor Relationships

Establish relationships with reliable suppliers and vendors who can provide quality products or services at competitive prices.

Business Team

Build a skilled and motivated team that complements your strengths and can help drive the business forward.

Financial Management

Implement effective financial management practices, including budgeting, accounting, and cash flow management.

Risk Assessment

Identify potential risks and challenges that your business may face and develop risk mitigation strategies.

Marketing and Branding

Create a strong brand identity and marketing plan to promote your business and attract customers. Leverage both online and offline marketing channels.

Customer Service

Prioritise exceptional customer service to build a loyal customer base and gain referrals.

Sustainability and Scalability

Consider the long-term sustainability and scalability of your business model. Plan for growth and expansion.

Exit Strategy

Think about your exit strategy, whether it's selling the business, passing it on to a family member, or retiring.

Continuous Learning

Stay updated with industry trends, technology advancements, and business best practices. Continuously improve your skills and knowledge.

Starting a business is a dynamic and challenging journey, and careful planning and consideration of these factors can help you navigate the path to success.

Seek advice from mentors, industry experts, and business professionals to guide you through the process.

Visit nairaCompare to read more about the Nigerian business climate, available business loans and more.

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